News

We value you!

We value you!

At the heart of everything we do is one simple truth: it’s all about the people. Whether we’re grinding in-game, chatting in voice, or just sharing a laugh, every interaction matters....

We value you!

At the heart of everything we do is one simple truth: it’s all about the people. Whether we’re grinding in-game, chatting in voice, or just sharing a laugh, every interaction matters....

Upgrade Your Weapon

Upgrade Your Weapon

Pickleball in 2025 isn’t the same game it was a few years ago. It’s faster.It’s more intense.And if your paddle can’t keep up, you’re already playing catch-up. At SERVE, we’ve...

Upgrade Your Weapon

Pickleball in 2025 isn’t the same game it was a few years ago. It’s faster.It’s more intense.And if your paddle can’t keep up, you’re already playing catch-up. At SERVE, we’ve...

The Rise of Aggressive Playstyles

The Rise of Aggressive Playstyles

Pickleball is evolving rapidly, and we are seeing more arrgessive play on courts worldwide!  With faster paddles and an influx of athletic players, particularly from tennis backgrounds, the pace of...

The Rise of Aggressive Playstyles

Pickleball is evolving rapidly, and we are seeing more arrgessive play on courts worldwide!  With faster paddles and an influx of athletic players, particularly from tennis backgrounds, the pace of...

The Fastest-Growing Sport Globally!

The Fastest-Growing Sport Globally!

If you haven’t noticed yet, pickleball isn’t just a trend, it’s a movement.The global pickleball market is growing at 11–14% CAGR, projected to hit $4.4 billion by 2033.Last year alone, 13 million people tried...

The Fastest-Growing Sport Globally!

If you haven’t noticed yet, pickleball isn’t just a trend, it’s a movement.The global pickleball market is growing at 11–14% CAGR, projected to hit $4.4 billion by 2033.Last year alone, 13 million people tried...

Let’s Build YOUR Brand on the Court

Let’s Build YOUR Brand on the Court

We’re going beyond just serving players.We’re serving COURTS, CLUBS, SCHOOLS, and BRANDS too. Why Go Custom with SERVE? Whether you run a pickleball court, manage a sports academy, or represent...

Let’s Build YOUR Brand on the Court

We’re going beyond just serving players.We’re serving COURTS, CLUBS, SCHOOLS, and BRANDS too. Why Go Custom with SERVE? Whether you run a pickleball court, manage a sports academy, or represent...

Pickleball Meets the Legal World

Pickleball Meets the Legal World

Pickleball is picking up speed across communities, and this past week, we saw just how far it’s come - in the courtroom and beyond. The 1st Lawstrings Pickleball Premier League...

Pickleball Meets the Legal World

Pickleball is picking up speed across communities, and this past week, we saw just how far it’s come - in the courtroom and beyond. The 1st Lawstrings Pickleball Premier League...